Whether you’re creating a playlist for your own use or want to share it with others, YouTube makes it easy. Just click on the Playlists option on the left side of your screen, then select New Playlist in the upper right corner. You can also give your playlist a title and choose whether you want it public or private. Once you’re done, your playlist will appear in the list of existing playlists. You can also add videos and reorder the running order by clicking on the three dots next to each video and choosing the appropriate option.

A good playlist will tell a story that resonates with your audience. The best way to do this is to create a series of videos that are related to one another, and that have a natural flow. This will engage your audience and increase watch time, which in turn helps you rank better in search results.

Once you’ve created a series of videos, it’s important to optimize your playlist for search. This can be done by making sure that the title and description include keywords that people are searching for. YouTube will look at the context of each video in the playlist to determine what words to show in search results. So, the more relevant keywords you include in the title and description, the higher your playlist will rank for those words.

You can also optimize your playlist by arranging the running order so that your most popular video is first. This will encourage viewers to watch the rest of your playlist, and it can help you achieve more views, subscribers, and overall engagement on your channel.

Another way to optimize your playlist is by adding a video thumbnail that represents the content of each video in the playlist. This can be helpful if you’re trying to promote your playlist on social media, as it will help your audience quickly identify the content of your playlist.

Lastly, you can also optimize your playlist by including a compelling description for each video in the playlist. This can be especially important if your playlist is featured on a website or blog. The description should be clear and concise, but it should also accurately describe what’s in the playlist. It’s also a good idea to front load the description with key information that will catch people’s attention in the short amount of space they have to read it.

When it comes to promoting your playlist, it’s important to use as many channels as possible. This includes social media, email, and your website or blog. A unique link to your playlist can be shared through all of these channels, and it’s important to share it regularly to get the most exposure.

A well-optimized youtube playlist is an important part of any marketing strategy. By following these tips, you can ensure that your youtube playlist is helping you meet your marketing goals. And by keeping your audience engaged with engaging content, you can increase the chances of converting them into customers.